Beyond Influence
Beyond Influence is hosted by Kwame Appiah, a content creator and member of the Netflix show Love is Blind, and Scott Sutton, CEO of Later, a leading social media management and influencer marketing app with 500K+ users.
We’re diving into the future of social and why influencer marketing is at the center of it all. Hear from the industry’s best creators & brand marketers about their personal and professional journeys. Plus, get a behind-the-scenes look at the ins and outs of influencer marketing, including industry secrets and expert advice.
Whether you’re a fan, an aspiring influencer, a social content creator, or run influencer campaigns for a brand — this podcast is for you.
Beyond Influence
Episode 32: Sara Pollack - How Pinterest Predicts Trends
Join us this week as we sit down with Sara Pollack, VP and Global Head of Consumer Marketing at Pinterest. With impressive career-spanning roles at Google, YouTube, and Pinterest, Sara has been at the forefront of social media’s evolution and its impact on society.
In this episode, we dive into Sara’s journey from creative film executive to marketing leader at some of the world’s most influential companies. We dig into the story behind Pinterest Predicts, the platform’s data-driven trends report, and get an exclusive preview of what’s in store for 2025. Plus, Sara shares how Pinterest connects creators, brands, and audiences to fuel the creator economy.
Follow Sara on LinkedIn @sarapollack