Beyond Influence
Beyond Influence is hosted by Kwame Appiah, a content creator and member of the Netflix show Love is Blind, and Scott Sutton, CEO of Later, a leading social media management and influencer marketing app with 500K+ users.
We’re diving into the future of social and why influencer marketing is at the center of it all. Hear from the industry’s best creators & brand marketers about their personal and professional journeys. Plus, get a behind-the-scenes look at the ins and outs of influencer marketing, including industry secrets and expert advice.
Whether you’re a fan, an aspiring influencer, a social content creator, or run influencer campaigns for a brand — this podcast is for you.
Beyond Influence
Episode 8: Mixoloshe/SMASHD - Nicole Wingard & Mike Chambers
Tune in to our chat with Nicole The Intern, where we cover her journey and the significant steps she took that led to Mixoloshe’s upcoming rebrand to SMASHD. Plus, learn why her account is known as having "the best marketing strategy ever".
In this episode, we talk with CMO Mike Chambers and Nicole about the importance of consistent content creation and following through to see tangible results. Discover tips on how to stay motivated — even when you don’t have immediate success. Learn about the benefits of rewarding and involving your community throughout your entire brand evolution. Leverage learnings from the viral strategy of Mixoloshe/SMASHD to help guide your own marketing initiatives.
Follow Nicole The Intern @TheBestMarketingStrategyEver and the brand she blew up @mixoloshe (soon to be SMASHD).